Exploring Open Source Magento’s hosting structure

All developers know varied scripts that are hosted on web and used to develop large applications. For those who are unaware of the Magento script, the following few lines gives an insight into what it actually comprises of. It is basically an ecommerce script which is open source. It uses MYSQL databases and Zend PHP. It exhibits a modular architecture. The options given to its user for control are quite many in number. The script is completely scalable. The product catalogue can be easily created and managed. It also gives browsing of catalogues and products as an option. A batch update is also possible with addition of new ones. The product stack can be easily managed and integrated with varied payment options. User accounts can be given to users with options such as creating accounts, contacting through forums and allowing effective tracking of shopping history. The Magento account can be easily integrated with Google Analytics account too. It gives SEO benefits to websites too. The marketplace is equipped with SEO friendly in a way that it provides sitemap and other SEO tips.

 Both GA and SEO can add to effective tracking of user traffic on the website. It allows marketing tools like coupon codes. There are varied themes available for Magento that are either free or are paid. Magento also has thousands of extensions for extra functionalities.

Created by Varien, Magento was built to make online stores. The platform is a B2B platform that caters to all merchant requirements. A panel for all administrators helps in monitoring all transactions from the market place. The online store is made available to all 24*7 since offline stores are closed at night. This serves as a merit for the software.

Magento web hosting is one of the best platforms for ecommerce. The payment options are made convenient for a user to shop. It has options to add products in the shopping cart too.

Currencies are easily swapped for shopping making it internationally renowned too. The hosting gives an option to add Meta information for all products and categories. The shipping can be done across multiple cities. For checking the varied products offered by the market place, a customer need not create an account.